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creative direction
identity
packaging
Goodbites
Goodbites, a well-known vegan snacks company, embarked into the edibles category with the development of their THC and CBD line of vegan sweets.
A brand design filled with a playful spirit and tasty palette.
OUR GOAL
Our goal was two-fold: to develop a brand identity and packaging ecosystem that was cohesive across both sister brands, while ensuring a strong and striking shelf presence that cemented the company as a leader, cross-category.
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